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Thomas Spilker, Senior Director, Client Success at Simulmedia talks about OTT metrics and shares best practices to help you make sense of the numbers and transform complex data int…
The main metrics for Connected TV (CTV) advertising. Jaime Singson, Senior Director of Product Marketing at Simulmedia, talks about Connected TV's key metrics, including CPM, CPA,…
Discover how our advanced tools optimize TV advertising, helps build efficient media plans to maximize reach. Know how to create strategic target audiences and generate cost-effect…
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Attribution for TV advertising training course takes a deep dive into the ways in which you can collect viewership data, track a variety of business outcomes, and determine attribu…
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